Privacy Policy
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Our Privacy Policy
Last updated April 10, 2023
Keystone Law Group, P.C. (“Keystone,” “we,” “us,” or “our”) respects your privacy and values your trust. The purpose of this Privacy Policy is to inform you of the treatment and handling of personal information that we may learn about you from using our website at keystone-law.com (the “Site”) and/or by use of any of our services (collectively, the “Service”). “You” and “your” or similar terms refer to you as a user of the Service. If you provide personal information to us relating to other individuals, you are responsible for communicating the terms of this privacy policy to them.
If you have any questions regarding this information or our privacy practices, please contact us via the methods set out in the How to Contact Us section at the end of this Privacy Policy.
Chapters
Agreement To Terms
Information We Collect
Cookies
Children's Privacy
Our Use of Personal Information
Our Disclosure of Personal Information
Your Privacy Choices
Security and Retention
Additional Information for California Consumers
Links to Other Websites
Effective Date and Changes to this Privacy Policy
How To Contact Us
Agreement to Terms
By using the Service, you consent to our Privacy Policy and our Terms of Use. If you do not agree with the terms of this Privacy Policy and our Terms of Use, then you should immediately discontinue use of the Service without providing us with any personal information.
Information We Collect
Keystone collects the following categories of personal information (a) directly from you, such as through forms on our Site or via email or if you apply for a job at Keystone; (b) in the course of our provision of legal services to you or others, including documents or communications we receive from our clients, other law firms, counterparties, and regulatory or law enforcement agencies; (c) from third parties in connection with professional service providers with whom we have jointly arranged events (e.g., webinars, presentations) or recruiters as part of the employee recruitment process; (d) from the device and browser that you use to access the Site; and (e) cookies and similar technologies.
Identifiers
We may collect your name, email address, postal address, telephone number, and signature.
Professional or Employment-related Information
We may collect the name of the company you work for or represent and your position. We may also collect your past employment history (e.g., company name, job title, office location) as part of our recruiting process.
Government Identifiers
We may collect government identifiers as part of our business acceptance procedures, our provision of legal services, or our recruiting procedures. This information may include your Social Security number and/or a copy of your passport or other government identification card.
Education Information
We may collect information such as your educational degrees, transcripts, institutions attended, professional membership, qualifications, and certifications.
Financial Information
We may collect financial information, such as your bank account details or credit card information.
Audio-Visual Information
We may collect photographs of employees. We also use certain virtual receptionist service providers to manage incoming phone calls. These service providers may record phone calls for quality monitoring, training, to provide receptionist services to us, to improve their services, and for other business purposes.
Inferences
We may also draw inferences from the information we collect that reflect your preferences, interests, or characteristics.
Device Information
We collect device information when you visit the Site. This includes your computer or mobile device type, browser type, unique identifiers, IP address, access times, and geolocation information.
Internet or Electronic Network Activity Information
We may collect information concerning your interaction with the Site, including when you access the Site and your browsing activity on the Site (such as which pages you visit, in what order, and for how long). This may include “traffic” data or tracking information provided by the Site’s host or similar providers (e.g., Google Analytics and Microsoft Dynamics 365 Marketing) that may be helpful for marketing purposes or for improving the Site.
You are not required to provide all personal information identified in this Privacy Policy to use our Service or to interact with us, but certain functionality will not be available if you do not provide certain personal information. For example, if you do not provide certain personal information, we may not be able to respond to your requests.
Cookies
We store certain information that gets collected automatically at our end through cookies and other similar technologies on the Site. A cookie is a small string of information that a website that you visit transfers to your browser for identification purposes. Cookies can be used to follow your activity while using a website or across websites, and that information helps companies understand your preferences and tendencies, as well as improve and personalize your website experience. Some cookies are necessary to operate a website, while others can be functional or used for analytics. Cookies on the Site are generally divided into the following categories:
- Strictly Necessary Cookies: These are required for the operation of the Site. They include, for example, cookies that are intended to secure the Site.
- Analytical/Performance Cookies: These allow us to recognize and count the number of users on the Site and understand how such users come to, and navigate through, the Site (e.g., whether you open our emails or click links contained in our emails to you, from which links or websites you came to visit the Site, the search terms you used in a search engine, when and which Site pages you visited, in what order the Site pages are visited, other actions you take on the Site, and where you are located). We may also combine the information collected from these cookies with other information if you contact us through a form on the Site or call us. We use this information to provide, monitor, and improve the effectiveness of the Site and our marketing channels.
We use Google Analytics and Microsoft Dynamics 365 Marketing for part of this process. For more information about Google Analytics, please visit http://www.google.com/policies/privacy/partners/. You can opt-out of Google Analytics’ collection and use of data generated by your use of the Site by going to https://tools.google.com/dlpage/gaoptout. To learn more about Microsoft Dynamics’s cookies, please visit https://docs.microsoft.com/en-us/dynamics365/commerce/cookie-compliance.
- Functional Cookies: These improve the functional performance of websites and make them easier for you to use. For example, we embed certain videos that are hosted on Google’s YouTube website. Google sets certain functional cookies to remember your preferences (e.g., your preferred language), to remember user input, and to detect and resolve problems with Google’s services.
- Marketing Cookies: These record your visit to the Site, the pages you have visited, and the links you have followed to recognize you as a previous visitor, and to track your activity on the Site and other websites you visit. These cookies are used to display ads on other websites based on your visits to the Site and other online activity. These cookies qualify as persistent cookies because they remain on your device. For more information about targeted advertising and how to opt out with your specific browser and device, go to the Network Advertising Initiative and the Digital Advertising Alliance. If you opt-out, you will need to apply these opt-out settings in each device from which you wish to opt out. Not all companies that serve interest-based ads participate in these opt-out programs, so even after opting-out, you may still receive some cookies and interest-based ads from other companies. If you opt-out of interest-based advertisements, you will still see advertisements online, but they may be less relevant to you.
You can prevent the use of certain cookies by modifying your Internet browser settings, typically under the sections “Help,” “Internet Options,” or “Settings.” If you disable or delete certain cookies in your Internet browser settings, you may still access the Site, however, you might not be able to access or use important functions or features of the Site.
Do-Not-Track
At this time, Keystone does not recognize automated browser signals regarding tracking mechanisms, which may include “do-not-track” instructions.
Children’s Privacy
The Site is not intended for users under the age of 16 and Keystone does not knowingly collect personal information from individuals under the age of 16. If you are aware of, or suspect that, someone under the age of 16 is using a Site without permission, please notify us immediately by contacting us as detailed below. If you have questions or concerns about the Internet and privacy for your child, we encourage you to check out the FTC Guidelines for protecting your child’s privacy online.
Our Use of Personal Information
We collect and use personal information for the following purposes:
- Providing the Site to you and providing services requested by, or reasonably anticipated within the context of our relationship with, you;
- Managing, administering, and improving our provision of legal and other services to our clients;
- Managing our relationship with you, responding to inquiries or requests, and administering surveys;
- Promoting our services, including by sending event invitations, updates, and other marketing materials;
- Tailoring advertisements to what we or our advertising partners believe may be of interest to you (including working with our advertising partners to display advertisements on third-party websites that you may visit);
- Analyzing use of the Site;
- Detecting security incident and protecting against malicious, deceptive, fraudulent, or illegal activity, or prosecuting those responsible; and
- Complying with legal and regulatory obligations.
Our Disclosure of Personal Information
Keystone may share personal information with the following third parties:
- Service providers, including hosting providers and information technology service providers, third parties to whom we outsource support services such as billing and virtual reception, customer relationship management software providers, web analytics providers, and marketing providers. In some instances, service providers will be directly response to you for their use of your personal information. They may be obliged by law to provide you with additional information regarding the personal information that they hold about you and how and why the process that information. Further information may be provided to you in a separate notice or may be obtained from such service providers directly, for example, via their websites.
- Advertising networks, to provide you with marketing that we or our advertising partners believe will be relevant to you.
- Law firms, advisors, and financial institutions, including law firms and other professional advisors that we refer you to, or that represent our clients (e.g., local counsel) or those representing counterparties or other relevant parties in matters in which we are engaged by our clients, as well as auditors, notaries, business continuity support service providers, and other legal, tax, and risk and compliance advisors.
- With third parties in connection with a change to the control or financial status of the firm, including a corporate restructuring, sale, acquisition, financing, reorganizations, bankruptcy, receivership, transfer, or assignment of assets or business merger or divestiture. Personal information and other information may be shared in the diligence process with counterparties and others assisting with the transaction and transferred to a successor or affiliate as part of that transaction.
- Government bodies (including tax authorities), dispute resolution organizations, law enforcement agencies, or other third parties if we consider it necessary or appropriate under applicable laws.
Your Privacy Choices
If you no longer want to receive our newsletter or other marketing communications, you may unsubscribe at any time by following the unsubscribe options in the communication itself or emailing us at marketing@keystone-law.com.
To opt-out of text messages, you may text “STOP” in reply to any of our marketing text messages.
Please note that we may still send you non-promotional messages, such as those about our ongoing business or attorney-client relationship.
Security and Retention
We maintain reasonable technical and organizational measures to protect personal information from loss, improper or unlawful access, misuse, alteration, or unintentional destruction consistent with applicable data protection laws. We have implemented various security measures to protect the information that we receive from you. Although we seek to protect your personal information and privacy, we cannot guarantee the security of any information you disclose online. To the extent permitted under applicable law, we assume no liability or responsibility for disclosure of your information due to errors in transmission, unauthorized access by third parties, or other causes beyond our control.
We retain personal information for as long as necessary to fulfill the purposes for which the information was collected; as needed to address tax, compliance, employment, litigation, and other legal rights and obligation; and/or as otherwise permitted by law.
Additional Information for California Consumer
For individual residents of California, this section describes how we collect, use, and/or disclose the personal information of California residents, and the rights you may have under California law. These disclosures are intended to supplement this Privacy Policy with information required by California law.
To understand what categories of personal information we may have collected about you in the past 12 months, and from where we collected it, please see the section Information We Collect above.
We collect his personal information for the business purposes described in the Our Use of Personal Information section above.
We may share personal information with the third parties listed above in the section Our Disclosure of Personal Information.
Keystone does not share personal information in exchange for monetary payment, however, we use advertising networks to provide cross-contextual advertising and to help us improve your advertising experience. These advertising networks serve advertisements on our behalf and on behalf of others across the Internet (this is sometimes called “cross-context behavioral advertising”). Sharing personal information with the third-party provider while using these tools may fall within the definition of a “sale” of personal information under California law because “sale” is defined to include any disclosure of information in return for any value, even if that value is not monetary like in a traditional sale.
In the past 12 months, we may have provided Device Information, and Internet or Electronic Network Activity Information, and Inferences to Advertising Networks. We do not sell, or have actual knowledge of any sale of, the personal information of minors under 16 years of age.
In addition, to manage our business and provide services to you, we sometimes share personal information with third parties. These third parties cannot further collect, sell, or use the personal information we share with them except as necessary to perform our purposes, as instructed by us.
In particular, the past 12 months, we may have disclosed the following categories of personal information to the following third parties for our operational business purposes.
Identifiers | · Service providers · Law firms, advisors, and financial institutions |
Professional or Employment-related Information | · Service providers
· Law firms, advisors, and financial institutions |
Government Identifiers | · Service providers
· Law firms, advisors, and financial institutions · Government bodies (e.g., tax authorities) |
Education Information | · Service providers
· Law firms, advisors, and financial institutions |
Financial Information | · Service providers
· Law firms, advisors, and financial institutions |
Inferences | · Service providers |
Device Information | · Service providers |
Internet or Electronic Network Activity Information | · Service providers |
In addition, we only use or disclose sensitive personal information (information such as government identification numbers, financial account information, precise geolocation information, certain demographic traits, and health and genetic data) where such disclosure is required by you, is reasonably necessary to perform our services, or is reasonably necessary to detect security incidents and protect against malicious, deceptive, fraudulent, or illegal activity.
California Residents’ Rights
If you reside in California, you may have the following rights under California law:
- Notice: You have the right to notice, upon collection, of the categories of personal information collected, the purposes for which the information is collected, used, or disclosed, and the categories of third parties to whom we have disclosed personal information. We provide this notice through this Privacy Policy
- Access: You have the right to access a copy of the categories and specific pieces of personal information that we have collected, used, or disclosed.
- Correction: You have the right to request that we correct inaccurate personal information that we hold about you, taking into account the nature of the personal information and the purposes of the processing of the personal information.
- Deletion: You have the right to request that we delete your personal information. We will not delete your personal information if we need it in order to provide a service you requested, to protect the security or functionality of our operations, to comply with a legal or regulatory obligation, or for certain other reasons.
- Sale Opt-Out: You have the right to opt out of the sale personal information (including cross-context behavioral advertising).
- No Retaliation: You have the right to be free from discrimination for exercising your rights. We will not deny services, charge different prices, offer different quality of service or otherwise discriminate against you for exercising your rights under any applicable laws.
If you wish opt-out of “sales” of personal information, you may do so by clicking this link and following the instructions: Do Not Sell My Personal Information. [We also recognize the Global Privacy Control as a valid consumer request to opt out of marketing cookies for the browser that you use to access the Site.]
If you wish to exercise any of the other rights described above, please contact us at marketing@keystone-law.com with the subject line “California Privacy” or you can contact us at (855) 927-5281. We will respond to your request consistent with applicable law.
Before we will be able to process your request for access or deletion of personal information, we will need to properly verify your identity for security purposes. If we possess appropriate information about you (e.g., name, email, address), we will attempt to verify your identity using that information. If it is not reasonably possible to identify you, we may not be able to respond to your request.
To use an authorized agent to make a request on your behalf, we may need the authorized agent to provide proof that you gave the authorized agent signed permission to submit the request on your behalf. We may also require you to verify your identity directly with us.
Please note that certain exceptions and limitations apply to the rights discussed above. For example, the rights above may be limited or inapplicable where the information is subject to an evidentiary privilege, such as the attorney-client privilege, work product doctrine, or other protections.
Links to Other Websites
For your convenience, we may link to third-party sites and services, or otherwise display third-party content through our websites to provide increased value to our visitors. We have no control over these linked sites, each of which has separate privacy and data collection policies and practices independent from us. As such, we have no responsibility or liability for these independent policies or actions and are not responsible for the privacy practices or the content of any such websites. Please note that these other sites may send their own cookies to users, collect data, or solicit personal information, and we encourage you to review their policies before engaging with these third-party sites.
Effective Date and Changes to this Privacy Policy
This Privacy Policy is effective as of the date at the top of this policy. Keystone has the discretion to update this Privacy Policy at any time. When we do, we will revise the effective date at the top of this page. We encourage users to frequently check this page for any changes and to stay informed about how we are helping to protect the personal information we collect, especially before you provide information, and particularly personal information, directly to us through the Service. In the event of a material change to this Privacy Policy, we will provide a message through our website or via email informing you of the change.
How to Contact Us
If you have any questions about this Privacy Policy or the Service, please contact us at:
Email: marketing@keystone-law.com
Phone: 424-403-1090
Or send written correspondence to:
Keystone Law Group, P.C.
11300 W. Olympic Blvd., Ste 910
Los Angeles, CA 90064